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Training We Provide

What Training and Support Do We Provide?

TruBlue provides comprehensive training and ongoing support for franchise owners. It is led by our experienced senior care executive team to make TruBlue the best home care franchise.
TruBlue is passionate about and fully committed to the success of our franchisees. We understand that when first-time entrepreneurs franchise with us, they are making a tremendous decision to better their lives and make a difference in their communities. We take this incredibly seriously, which is why we have developed an extensive initial and ongoing TruBlue training platform that gives all new franchisees the tools, skills, and support they need to make their new businesses successful. This is what makes TruBlue the best home care franchise.

“For an emerging franchise, TruBlue has developed a top-notch support platform that would be competitive with a franchise system that has been established for decades,” says Sean Fitzgerald, President of TruBlue. “Because our franchise requires no previous industry experience in either the senior care or the handyman services, we provide you an exceptional training platform, as well our exceptional CARE technology, which serves as your CRM system and helps you manage your customers and work on an ongoing basis. We’ve developed a proven business model that has already helped multiple franchisees find success and live out their dreams as a small business owner. You’re in good hands with TruBlue, and we will be there with you every step of the way.”

Franchising with TruBlue means your business will always have our support.

TruBlue franchise owners are supported from the very moment the franchise agreement is signed and then every step of the way going forward. We promise to train you on how to market and operate this business so you can achieve your financial and lifestyle goals. After your online virtual training and four or five-day workshop in Cincinnati, you will have the clarity, confidence, and capabilities to run your business successfully. After all, we want to develop highly successful franchise owners who can be high performers for the system and hit revenue thresholds to earn back their franchise fees with our unique Winner’s Circle Program.

This is how we do it:

Initial training: Before new franchisees enroll in our 4 or 5-day workshop training session at our headquarters in Cincinnati, Ohio, they have to complete our Firm Foundation online course. This three-four week course is a checklist to help new franchisees get up to speed on the TruBlue business, complete the necessary certifications and obtain licenses, if needed, to begin operations.

The 5-day workshop training session at our headquarters is where new franchisees learn how to successfully launch a TruBlue business including how to network to build referral partners, sell your services, financial planning, become industry certified, manage customer relationships and effectively market your business in your community, including on your social media platforms.

On-the-job training: During the 5-day workshop training session, new franchisees will learn how to run and manage a Trublue business. Our in-depth training focuses on business planning, managing the business, recruiting employees, local and digital marketing, the TruBlue sales and referral process, customer retention, and financial management. We will also train you extensively on how to deliver the exceptional customer service our customers have come to expect from TruBlue.

Business plan: Financial planning and business awareness are a large part of why our franchisees continue to grow. During the workshop training session, we establish a pro forma business plan with every franchisee to help you set realistic and achievable long-term and short-term goals. We talk with you regularly going forward to refine your strategy, help you scale your business, and hold you accountable to your goals.

Ongoing coaching: TruBlue is accessible to you at any time to help you and answer any of your questions. Every new franchisee receives weekly check-in calls from members of our Operations Support team to help you grow your business, win new customers, and address any questions you might have. We also have ongoing webinars and conference calls so you can learn best practices and profitable insights from the Operations Support Team as well as your peer group. And finally, we have a National Conference you are strongly encouraged to attend so you can grow your business by effectively increasing your mindsets and skillsets as a business owner and marketer. In short, we never stop helping you develop, grow, and succeed.

The Secret to Your Success: What truly sets TruBlue apart from any franchise concept is that not only do we work hard to ensure that you have all the tools in place to be successful, but we have developed an intensive 90-day checklist and Management System to help you establish your business quickly. Every day for the first 90 days, we will give you tasks to complete, and we will check in weekly to hold you accountable for these tasks, as well as to help you address any obstacles you may have in achieving them. By the end of the 90 days, your new business should be well on its way to long-term success as part of the best home care franchise!