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Why Franchising is the Best Choice for First-Time Business Owners

Learn how franchising with TruBlue can give you the perfect opportunity to start your journey to entrepreneurial triumph.

combine your knowledge of business and your untapped potential

 IF YOU ARE A FIRST-TIME BUSINESS OWNER AND...

You’re tired of making money for other people and want to start earning       for yourself

You’re eager to put your entrepreneurial skills to work

You want to make a difference in people’s lives and join a business           with a purpose

You love having the flexibility to work wherever you want, whenever you         want

You’re looking for a proven business model that offers ongoing support 

Then TruBlue might be the right fit for you!


"Well, I think the best part of being a a franchisee, for me personally, I had a lot of experience in management and in sales, but I didn't really know how to get the ball rolling as far as all the business and background things 
and insurances and in what order that was to be done. 
And I think TrueBlue offered the structure that I needed at the time and the support."

- Steve M., Franchise Owner

we want to set you up for success...
no handyman experience required!

HOW TRUBLUE CAN HELP YOU UNLOCK YOUR
BUSINESS POTENTIAL

Rick James

"I’ve been a sales manager for a large corporation for many years and wanted to find a franchise where I could capitalize on my sales and marketing experience to grow my own business."

- Rick J., Franchise Owner in North Carolina

Proven Business Model

Our one-of-a-kind business model is unique but not unproven. With TruBlue, you'll experience increased demand in a rapidly-growing market and already high-demand industry. 

Huge Customer Base

As more and more seniors choose to age- in-place and the population of busy adults continues to grow, there will always be a need for this business. TruBlue is perfectly positioned to help seize that next golden opportunity. 

Onboarding & Ongoing Support

From hiring employees, scheduling appointments to billing customers and everything in between, we take the guesswork out of starting and operating your TruBlue business.

Interested in learning more? Let's talk!

Schedule a brief 10-minute call with our team to get all of your initial questions answered.

Not ready to chat yet? No sweat!

Download our Franchise Opportunity Guide to read more about this exciting opportunity! 
Download Now

Access our On-Demand Franchise Overview to watch valuable video content about becoming a franchisee.
Access Now

"We knew how to do the work, we just didn't know how to run a business and that's what TruBlue has done for us." 

Casey M., Franchise Owner - Kentucky

what kinds of skills do you need to be successful as a franchisee?


EMBRACING DIVERSE SKILLSETS AND FINDING SUCCESS ACROSS INDUSTRIES

At TruBlue, we believe that the cornerstones of franchisee success lie in three fundamental qualities: passion, proactivity, and a team-oriented mindset. Our thriving franchisees come from diverse professional backgrounds and with the help of our team, can further develop their sales acumen, marketing know-how, and leadership. With our comprehensive training programs and ongoing support, we empower our franchisees to confidently navigate the handyman and home maintenance service industry, while providing top-notch services to our valued customers.

navigating the world of franchising with TruBlue

A COMPREHENSIVE VIDEO SERIES FOR
FIRST-TIME BUSINESS OWNERS

BENEFITS OF FRANCHISING
VS. YOUR OWN STARTUP

Owning a franchise and starting your own business both have their advantages and considerations. Below are some benefits of owning a TruBlue franchise compared to starting up your own business:

  • Proven Model
    vs.
    Trial and Error
  • Ongoing Support
    vs.
    On Your Own
  • Profitable Proof
    vs.
    Uncertain Demand

Proven Model vs. Trial and Error

A proven business model means you don't have to spend as much time experimenting and figuring out what works. TruBlue already has a proven business model, which is constantly being refined, allowing you to benefit from our expertise and experience.

In contrast, starting your own business involves developing a business model from scratch, which introduces a higher level of uncertainty and a potentially steeper learning curve compared to joining an established franchise. Without the advantage of a proven business model, entrepreneurs may struggle with the challenges of identifying effective strategies for operations, marketing, customer service, and financial management, making it harder to mitigate risks and achieve sustainable success.

 

Ongoing Support vs. On Your Own

The ongoing support provided by TruBlue offers several advantages over starting a business without any support. TruBlue's support system is available throughout your journey as a franchisee, providing ongoing assistance whenever you need it. Whether you have questions about staffing, need marketing guidance, or require support in other areas of your business, TruBlue's experienced team is there to lend a helping hand. The support provided by TruBlue allows you to make informed decisions and implement effective strategies right from the start, significantly increasing your chances of success in the home services industry.

Without a franchisor like TruBlue, you are left to navigate the difficulties of business operations on your own. This can lead to costly mistakes, especially in areas such as staffing, marketing, and overall business management. By joining forces with TruBlue, you can mitigate these downsides and position yourself for a more secure and successful venture in the home services industry.

Profitable Proof vs. Uncertain Demand

When considering joining TruBlue, prospective franchisees can benefit from a proven business model with documented financial performance. TruBlue's track record provides tangible evidence of its revenue potential and allows entrepreneurs to make more informed decisions about their expected returns.

On the other hand, entrepreneurs embarking on a new business venture often face the challenge of validating their business concept and determining if there is a market willing to pay for their products or services. This uncertainty can make it difficult to accurately forecast revenue and understand the financial viability of the business.

support every step of the way


WE MAKE STARTING YOUR BUSINESS SIMPLE

With a proven business model and ongoing support, TruBlue gives you the tools to navigate this challenging entrepreneurial journey as a successful business owner. We want to make starting your business simple, and in the spirit of that, we've outlined the
four initial steps before becoming a TruBlue Franchisee:

 

1. Connect with a Franchise Director

Schedule a brief 10-minute call to get all of your initial questions answered and have a candid conversation about whether franchising with us aligns with your goals.


2. Learn about the Business

Get more detailed information about our business model, training, support, marketing, and more. You'll also have the opportunity to speak with current franchise partners and hear about their experiences first-hand.

 
3. Territory Selection

We'll work with you to define a protected territory based on market availability and demographic information such as demographics and zip codes.

 
4. Corporate Visit

You'll be invited to meet, virtually or in person, with our TruBlue Franchise Support team, including the operations team, leadership team, and marketing team. Each of these teams will provide you with uniquely valuable information and support!

TB-WinnersCircle-Mark-Final

earn back your franchise fee with our unique

WINNERS CIRCLE PROGRAM

Learn More

FREQUENTLY
ASKED QUESTIONS

Answers to common questions about the premier total house care franchise opportunity!

Have a question not answered here? Schedule a call with one of our team members

Do I need to know anything about being a handyman or the handyman service? You do NOT need direct experience in the senior care or home services industries! We are NOT looking for handymen or technicians. Instead, we are looking for people who have a burning desire to become a business owner and builder of teams, not a technical doer. People who want to seize freedom, flexibility, financial success, serving others, making a real difference, and being in charge of their own path and destiny. Bring the right heart, passion and drive, and we will train and coach you every step of the way. We recommend that you simply have solid business or management experience and have abilities in either project management/operations or sales/marketing…and eventually hire someone with talents complementary to yours. You will hire your technical staff...maids, handymen, generalists, supervisors in time, etc. There are plenty of good technicians out there looking for a professional brand, effective operating and marketing systems to keep them busy year-round, and a good leader with a good heart…YOU. You should be confident in your ability to manage people, possess an entrepreneurial spirit, a strong commitment to customer service excellence, and a drive to follow our proven systems as you bring the TruBlue business model to your community.
What experience do I need? You do NOT need direct experience in the senior care or home services industries! We are NOT looking for handymen or technicians. Instead, we are looking for people who have a burning desire to become a business owner and builder of teams, not a technical doer. People who want to seize freedom, flexibility, financial success, serving others, making a real difference, and being in charge of their own path and destiny. Bring the right heart, passion and drive, and we will train and coach you every step of the way. We recommend that you simply have solid business or management experience and have abilities in either project management/operations or sales/marketing…and eventually hire someone with talents complementary to yours. You will hire your technical staff...maids, handymen, generalists, supervisors in time, etc. There are plenty of good technicians out there looking for a professional brand, effective operating and marketing systems to keep them busy year-round, and a good leader with a good heart…YOU. You should be confident in your ability to manage people, possess an entrepreneurial spirit, a strong commitment to customer service excellence, and a drive to follow our proven systems as you bring the TruBlue business model to your community.
I’ve never owned a business before. Do you offer training and support? TruBlue is led by a passionate leadership team who works tirelessly to ensure that your business will be a success from the moment you sign the franchise agreement. From the outset, we give you an exceptional training platform that includes getting certified, licensed and insured, hiring the right employees, how to market effectively, gain customers, build a base of referral sources, and a daily checklist to keep you on track and following our 90-day “secret to success” program. TruBlue will be with you every step of the way.
Who will be my referral sources? Your number one referral source will be your recurring and highly satisfied customers…seniors and busy families. They will gladly tell their family members, friends, neighbors, co-workers, and social connections…both in person and on social media. And keep in mind, every homeowner or condo owner you meet and talk to every day is a potential client or referral source. Your customers are everywhere! Also, Realtors have a vested interest referring their clients to TruBlue, a convenient, reliable, one-stop shop to help their clients get their homes in tip-top shape quickly, so the property sells fast and for a premium price. Also, Senior Care Agencies, who take care “of the person”, have a vested interest in referring their clients to you so you can take care “of their property” and allow their clients to “age in place” in a safe and well-maintained home for many additional years. So will all the other people and organizations caring about the elderly: geriatric medical practices, hospital groups, houses of worship, government support programs, and dozens of other senior support organizations and community centers. And finally, you will join your Chamber, a networking club like BNI, and set up a trade booth at highly effective shows and events. Everybody knows seniors and busy families and will want the best for them…TruBlue!
How much does a TruBlue franchise cost? TruBlue is a low-cost investment opportunity with potential for high returns, with the total investment estimate to begin operations ranging from $65,050 – $91,400. TruBlue is a home-based business with low overhead and no buildout costs or brick and mortar expenses, making TruBlue far more affordable than other franchise concepts in the senior care or home services industries. The franchise fee for your first territory is $44,900…and if necessary, we have third-party financing partners that can help you evaluate financing options.
Will I need to be certified? Yes. All our franchisees and their technicians are required to be certified, licensed and insured according to your state regulations, will vary greatly. We will help you understand and give you a plan to achieve these qualifications shortly after your initial training session. We will also help you get certified in Senior Home Safety by Age Safe ® America so you can perform Home Safety Assessments and provide senior home improvements and modifications.

why wait?

 

OWNING A BUSINESS YOU LOVE
IS CLOSER THAN YOU THINK!