House maintenance franchise is the ideal business for handymen who want to scale their business
Handyman services are typically an easy transaction one a phone call and then it’s done. Growing your business, however, is challenging. TruBlue Total House Care franchise is solving this issue for modern handy men and women by growing a sustainable, scalable total house maintenance solutions.
“Building a scalable house maintenance business is two-fold. First, TruBlue’s focus on being a single provider for all house care needs means customers have a name they can trust,” says David Sparks, Franchise Development Director for TruBlue. “More importantly, we’ve created recurring revenue programs built around the types of services people typically need on a regular basis but may put off–changing lightbulbs, swapping air filters and oiling a hinge, for example.”
TruBlue Total House Care home management franchise is revolutionizing the $380 billion senior care industry by specializing in the house care services seniors and their loved ones depend on to allow seniors to age in place with the quality of life they deserve. TruBlue franchisees provide customers with a one-stop shop for all house care needs, including handyman services, cleaning services, lawn care, seasonal work including snow removal, and specialty jobs such as making homes accessible to seniors with mobility issues. Most importantly, our “One Company, One Call” approach provides our customers with a level of trust that was missing in the fragmented industry before TruBlue home management franchise entered the market.
For the handyman, TruBlue is an opportunity to move beyond the one-and-done challenges of handyman work. Our innovative handyman franchise helps accomplish this in two ways.
TruBlue is the name homeowners and families trust
More than 10,000 people a day turn aged 65 or older in the U.S. Research shows these individuals want to age in place — remaining in the homes they’ve spent lifetimes building and paying for. As they grow older, though, routine tasks become dangerous challenges. That’s where TruBlue steps in.
“We provide peace of mind to homeowners and their families that needed maintenance is just a phone call away, delivered by a professional who they know and trust,” David says. “As the relationship develops, the level of work, the frequency increases. The clients know they’re getting top-notch service they can trust, and you know the reputation you’ve established will help your business grow. You become their first phone call.”
Best of all, word-of-mouth between friends and family mean your clients become your best advertisers. They’re excited to tell others about TruBlue and the great work you’re doing around their house.
Recurring revenues are a predictable way to plan for growth
To further help franchise owners scale their TruBlue Total House Care business, we recently rolled out a subscription service model to help create more predictable, recurring revenue. This new program creates a more consistent relationship between the homeowner and their TruBlue franchisee, offers more opportunities to up-sell additional services and keeps you at the top of the client’s mind for home repairs.
“Other companies may provide this service or that, but for seniors, keeping track of the yard service and the maid and the handyman can become overwhelming and disheartening,” David says. “For the handyman, these one-and-done jobs mean a lot of running around, often for very little reward. With TruBlue, the clients know they’re getting routine service they can trust, and the franchise owner has revenue they can count on.”
With this new program, homeowners subscribe to one of three levels of service that cover an escalating array of duties and necessities. Depending on the individual homeowner’s needs and capabilities, they can choose options that range from changing light bulbs and deep cleaning all the way to routine yard maintenance and weekly maid service.
The result is a business that scales, in which your relationship with your clients grows over time. They love the service they get from their TruBlue, and you reap the rewards of a job well done, a reputation well-earned, and decades of loyal customers.